Best in Travel is here! Discover 2025’s destinations

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Want to see some of Europe's most incredible destinations before the crowds get there? A number of amazing spots - primarily in Eastern Europe - have seen the highest percent increases in tourist arrivals last year, according to new data from the World Tourism Organization (UNWTO). The country that has seen the fastest rise in tourists is one that many people may not expect - or have even heard of. San Marino, a tiny country surrounded by Italy, has seen a rapid growth in visitors. See the full top 10 here:

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