Brand new drone footage has been released showing the nearly completed Bjarke Ingels-designed LEGO house that is due to be opened in the birthplace of Lego in Billund, Denmark on 28 September.
Measuring 12,000 square metres, the impressive building is constructed from 21 interlocking blocks, and features a large keystone sitting at the very top that has been designed to the exact proportions and style of a 2 x 4 LEGO brick. The facade is covered with clay tiles to give the illusion that the building is made completely of LEGO bricks, while the site features a large store, three different restaurants, conference facilities and a 2,000-square-metre space open to the public in the outer area. A section dedicated to the history behind the company is located in the basement, while a Masterpiece Gallery with fan creations is at the top of the store.
Inside the building, different experience zones are arranged according to colour, with each one representing a certain aspect of a child’s learning. The red zone is creative, blue is cognitive, green is social and yellow is emotional, and each area consists of a number of individual activities and attractions to engage visitors.
The LEGO House is visible when approaching by air, with Billund airport, the second biggest in Denmark, located ten minutes away from the attraction. From that angle, eight pillars of light that represent the eight stubs on a LEGO brick can be recognised. Construction of the building began in early 2014, with a vision that was created by Bjarke Ingels and his architectural firm BIG. “The building itself reflects what LEGO play and the LEGO values are all about. The brick has been incorporated into the architecture in a simple but ingenious way, and visualises the systematic creativity that lies at the very core of all LEGO play,” said Bjarke Ingels.
The LEGO House will include paid attractions and experiences open to the public, with no purchase of tickets necessary for visitors to explore LEGO Square, play on the terraces, or visit the store and restaurants. It is also possible to walk all the way to the top of the building to take in the views.
More information on visiting the LEGO House is available at the official website.