The story of the world's most iconic travel guides begins with Tony and Maureen Wheeler's overland odyssey from London to Australia, an adventure that prompted them to publish their first guidebook – Across Asia on The Cheap – and found Lonely Planet.
The Wheelers publish their first book – Across Asia on the Cheap – and the brand is born after Tony mishears a mention of a ‘lovely planet’ in Joe Cocker’s song ‘Space Captain’.
Lonely Planet founders Tony and Maureen Wheeler holding a copy of their first book, Across Asia on the Cheap.
Two years later, the Wheelers’ second major journey leads to the publication of Southeast Asia on a Shoestring, a title still going strong today.
India – Lonely Planet’s most ambitious title to date – appears for the first time.
The first US office opens in Oakland, California.
The first edition of USSR is published… just as the Soviet Union collapses.
Lonely Planet TV show airs for the first time and attracts a cult following.
Lonely Planet’s website goes live, followed shortly after by the Thorn Tree travel forum.
The intro to the original Lonely Planet television show, which first aired in 1994.
Lonely Planet's landmark title, The Travel Book, appears for the first time and becomes a bestseller.