Join the perma-tanned for a spot of window-shopping on this popular pedestrianised strip. Linking Piazza Trieste e Trento with Piazza dei Martiri, it's a particular hit with evening flâneurs, not to mention home to 16th-century Palazzo Cellamare at No 149. Built as a summer residence for Giovan Francesco Carafa, it would go on to host numerous Bourbon royal guests, among them Goethe and Casanova.
Towards the street's western end, what looks like a triumphal arch is in fact a bridge built in 1636 to connect the hills of Pizzofalcone and Mortella. Past the bridge, turn right into blue-ribbon Via Filangieri and continue up to Via dei Mille, where sharply garbed locals and shops mix it with flouncy Stile Liberty (Italian art nouveau) architecture.
