Kayaker exploring sea caves of Devils Island in Apostle Islands National Lakeshore, Wisconsin, USA

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Wisconsin

Wisconsin is cheesy and proud of it. The state pumps out 2.5 billion pounds of cheddar, Gouda and other smelly goodness – a quarter of America's hunks – from its cow-speckled farmland per year. Local license plates read 'The Dairy State' with udder dignity. Folks here even refer to themselves as 'cheeseheads' and emphasize it by wearing novelty foam rubber cheese-wedge hats for special occasions (most notably during Green Bay Packers football games).


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Best Road Trips

Whether you’re looking for cities and nightlife or remote beaches and hiking, a road trip through Wisconsin will take you there and show you a great time.

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Sunrise at Town Beach, Madeline Island. Spring 2016 Series, Madeline Island, Wisconsin (May 2016); Shutterstock ID 446953222; Your name (First / Last): Meghan O'Dea; GL account no.: 56530; Netsuite department name: Digital Editorial; Full Product or Project name including edition: Aus DMO Northern Territory

National Parks

6 parks and trails to see the best Wisconsin nature, from glacial rock formations to gleaming lakes

Jun 14, 2022 • 9 min read

Guidebooks

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Go Beyond

Wisconsin and beyond