Jeju-do's capital, Jeju-si (제주시) makes a convenient base to explore the island, with a few historic structures, plenty of shopping, the island's hippest bars and a large range of places to eat. Within sniffing distance of the sea, Tapdong-ro has an incredible number of seafood and pork restaurants, which continue along the coastal road at Yongduam Rock with nice seaside views and ample bars and pensions. Boutique sleeping and eating can be found in Shin Jeju. The most interesting sights, such as Jeju Stone Park and Jeju Loveland, are out of town, but easily accessed either by bus or taxi.
Although Seogwipo in the south is more atmospheric, Jeju-si is the main entry point to to the island, either by air or sea, with the city centre only 4km east of Jeju International Airport and even closer to its ferry ports, making for an easy stopover before or after any trip.