Riobamba has a strong indigenous presence, which grows to wonderfully colorful proportions during the Saturday market, but the city’s layout, large arcaded plazas and architecture are imposing reminders of Spanish colonization. The colonial center is a nice maze of churches and narrow streets.

Explore Riobamba

Top attractions

These are our favorite local haunts, touristy spots, and hidden gems throughout Riobamba.


Learn more about Riobamba

Uncover the heart of travel and be inspired to see new sights with one of Lonely Planet’s in-depth, award-winning guidebooks.