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Jeonju (전주), the provincial capital of Jeollabuk-do, is famous for being the birthplace of both the Joseon dynasty and Korea’s most well-known culinary delight, bibimbap (rice, egg and vegetables with a hot sauce). Centrally located, the city is the perfect base from which to explore Jeollabuk-do, as it’s the regional hub for buses and trains.

With almost 10 million visitors per year, Jeonju's hanok maeul is a popular tourist destination. A half day is hardly enough time to take in the village's outstanding hanok (traditional wooden homes) and experiment with new food while exploring a delightful mishmash of streets and alleys.

Explore Jeonju

Top attractions

These are our favorite local haunts, touristy spots, and hidden gems throughout Jeonju.


Learn more about Jeonju

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