Geologically dramatic, bursting with exotic colour and warmed year-round by the Atlantic sun, Portugal’s most enchanting island is a place that keeps all its subtropical holiday promises. Pearl of the Atlantic, island of eternal spring…Madeira well deserves its fanciful nicknames and the affection visitors and locals alike feel for this tiny volcanic island that offers so much.
Repeatedly voted Europe's, and even the world's, top island destination, Madeira is a diverse place when it comes to holidaymaking. Black sand beaches, the frothing Atlantic, towering rock walls and gushing streams and irrigation channels make this an outdoor nirvana. But it's also a place of gentler pleasures such as wine tasting, visiting lush botanical gardens and watching embroiderers and wicker weavers at work. Hiking the levada irrigation channels is the top activity, with tens of thousands pulling on hiking boots to discover Madeira's secret interior.
Islands of unforgettable experiences
There are journeys that stay in our memory forever. Moments that create an emotion that can convey what we are looking for in a particular destination. Madeira and Porto Santo offer you all of this. From the very first minute, there is a question that will be asked time and time again: “What are we going to do next?” These islands are not just for any particular group of visitors. They are not just landscape, culture, food, sport, surprises and entertainment. They are much more than that. They are the awakening of a thousand wishes every day of the year.
These are our favorite local haunts, touristy spots, and hidden gems throughout Madeira.
Whether it’s a guided tour of a historic landmark, private tasting of local delicacies, or an off-road adventure — explore the best experiences in Madeira.