Whakarewarewa Thermal Valley

Getty Images/Flickr RF

Rotorua & the Bay of Plenty

Captain Cook named the Bay of Plenty when he cruised past in 1769, and plentiful it remains. Blessed with sunshine and sand, the bay stretches from Waihi Beach in the west to Opotiki in the east, with the holiday hubs of Tauranga, Mt Maunganui and Whakatane in between.


Must-see attractions for your itinerary


Latest stories from Rotorua & the Bay of Plenty

Filter by interest:


Coasting on the North Island: exploring the Bay of Plenty, New Zealand

Sep 26, 2019 • 5 min read


Purchase our award-winning guidebooks

Get to the heart of Rotorua & the Bay of Plenty with one of our in-depth, award-winning guidebooks, covering maps, itineraries, and expert guidance.

Go Beyond

Rotorua & the Bay of Plenty and beyond