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Santa Barbara

Perfect weather, beautiful buildings, excellent bars and restaurants, and activities for all tastes and budgets make Santa Barbara a great place to live (as the locals will proudly tell you) and a must-see place for visitors to Southern California. Check out the Spanish Mission church first, then just see where the day takes you.


Must-see attractions

Top picks from our travel experts

Planning Tools

Expert guidance to help you plan your trip

Day Trips

It's hard to leave lovely Santa Barbara behind, but we've got six incredible day trips just beyond the city limits.

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By foot, e-bike or wine shuttle, your Santa Barbara exploration begins with the right modes of transport. Here's how to get around Santa Barbara County.

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Free Things to Do

Santa Barbara is not just for the A-listers – there are lots of sights and activities for all budgets. Here are the city's best free things to do.

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Latest stories from Santa Barbara

Walking through Santa Barbara scenic street
female, caucasian, downtown, tourist destination, State Street


First timer’s guide to California's Santa Barbara

Apr 17, 2024 • 8 min read

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