The Empire State Building is one of New York City’s most iconic landmarks and one of the most recognisable skyscraper in the world— built in 1930, it remained the world’s tallest structure with 1250 feet until 1972. It was the first building to have more than 100 floors and according to American housing expert firm HomeAdvisor, “it went on to define the modern concept of a skyscraper”.

Its popularity is precisely the reason why HomeAdvisor chose it to try and re-imagine it with nine different architectural styles beyond its original Art Deco. “The Empire State Building is such a symbol of New York City that most people can picture it with their eyes closed,” a representative for HomeAdvisor’s campaign told Lonely Planet. The campaign aims at “educating readers on architecture and home design through visuals they can recognise and relate to”. The first project in the series, for example, was based on the Simpsons’ house.

If you’re curious to see how the Empire State Building would look like as a Gothic or Brutalist building, you can find out in the gallery down below!

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