Image by Natasha Pnini / 500px Images

Mt Fuji

Of all Japan's iconic images, Mt Fuji (3776m) is the real deal. Admiration for the mountain appears in Japan's earliest recorded literature, dating from the 8th century. Fuji-san was granted Unesco World Heritage status in 2013; these days, around 300,000 people make the ascent every year.

The Japanese proverb 'He who climbs Mt Fuji once is a wise man, he who climbs it twice is a fool' remains as valid as ever. While reaching the top brings a great sense of achievement (particularly at sunrise), be aware that it's a gruelling climb not known for its beautiful scenery or for being at one with nature. During the climbing season routes are packed, and its barren, apocalyptic-looking landscape is a world away from Fuji's beauty when viewed from afar. At the summit, the crater has a circumference of 4km, but be prepared for it to be clouded over.

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Whether it’s a guided tour of a historic landmark, private tasting of local delicacies, or an off-road adventure — explore the best experiences in Mt Fuji.