In a nation of sedate resorts, Novalja bucks the trend big time. Its thumping bars and clubs offer nightlife as raucous as you’ll find in Croatia and as a consequence it attracts a noticeably younger crowd. Depending on which side of 35 you sit, this could be heaven or it could be hell.
About 3km southeast of Novalja, Zrće Beach is staking its claim as the Ibiza of Croatia. Unlike in Ibiza, all of the clubs and bars are right on the beach – but in terms of scale, it's got a long way to go. Basically, there are three main clubs and a scattering of bars in between, all of which open in June and close by mid-September.
The small village of Kolan, along the road between Novalja and Pag Town, is famous as the epicentre of Pag Island's world-famous cheese industry. There's no other reason to stop here, but it's a quiet little place, especially during the week, and there's no better place to learn about this important culinary tradition.