go to content go to search box go to global site navigation

Introducing Santa Cruz

Santa Cruz has marched to its own beat since long before the Beat Generation. It’s counterculture central, a touchy-feely, new-agey city famous for its leftie-liberal politics and live-and-let-live ideology – except when it comes to dogs (rarely allowed off-leash), parking (meters run seven days a week) and Republicans (allegedly shot on sight). It’s still cool to be a hippie or a stoner here (or better yet, both), although some far-out-looking freaks are just slumming Silicon Valley millionaires and trust-fund babies.

Santa Cruz is a city of madcap fun, with a vibrant but chaotic downtown. On the waterfront is the famous beach boardwalk, and in the hills redwood groves embrace the University of California, Santa Cruz (UCSC) campus. Plan to spend at least half a day here, but to appreciate the aesthetic of jangly skirts, crystal pendants and Rastafarian dreadlocks, stay longer and plunge headlong into the rich local brew of surfers, students, punks and eccentric characters.