Introducing Rainbow Beach
Backed by a spectacular set of multicoloured sand cliffs (72 shades in all), the small beach town greets weary travellers like the pot of gold at the end of a rainbow. Although there are plans for major development, including a shopping mall and swanky holiday rentals, for now Rainbow Beach is really just a single pandanus tree–lined main street running into a long golden beach backed by an aquamarine sea. If you have a 4WD you can traverse the entire length of the beach, which is especially appealing to surfers wanting to ride Double Island Point 13km to the south.
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When we visited a major expansion was planned for the beachfront. When complete it will include the renovated Rainbow Beach Hotel, along with holiday rentals, luxury apartments, shops and bars. City planners are counting on the project to boost tourism.
Last updated: Sep 22, 2008

