Wisconsin is cheesy and proud of it. The state pumps out 2.5 billion pounds of cheddar, Gouda and other smelly goodness – a quarter of America's hunks – from its cow-speckled farmland per year. Local license plates read 'The Dairy State' with udder dignity. Folks here even refer to themselves as 'cheeseheads' and emphasize it by wearing novelty foam rubber cheese-wedge hats for special occasions (most notably during Green Bay Packers football games).
So embrace the cheese thing, because there's a good chance you'll be here for a while. Wisconsin has heaps to offer: exploring the craggy cliffs and lighthouses of Door County, kayaking through sea caves at Apostle Islands National Lakeshore, cow chip throwing along US 12 and soaking up beer, art and festivals in Milwaukee and Madison.