Furano is a delight in all seasons. One of Japan's most inland towns, it receives extreme amounts of powdery snow, and is ranked as one of the country's top skiing and snowboarding destinations. Somewhat surprisingly, a continental climate descends on the area outside the winter months, fostering a burgeoning wine industry, producing award-winning cheeses and enabling sprawling fields of lavender to spring to life. For Japanese tourists who can't manage the time and money to summer in the south of France, Furano is regarded as something of a close second.
The centre of town and the station are in the valley, while the ski district is a couple of kilometres west at the base of the mountains.