The free shuttle bus program was organized by the Visit Korea Committee, a body under the Ministry of Culture, Sports and Tourism, designed to promote travel to Asia’s fourth-largest economy from 2010 and 2012.
The government hopes to expand foreign visitors’ horizons of Korea and widen their interest to other regions, as most tend to focus on Seoul.
“Since most tourists are focused on Seoul during their visit to our country, we thought offering this free shuttle bus service to other regions would put other parts of our country on the international travel radar, while contributing to promoting regional development,” said Park Sang-sub, manager of the Visit Korea Committee’s public relations team.
“Providing this convenient travel service would encourage more foreign travelers to explore other parts of the country, and their experience would help promote these other regions through word of mouth."
The free shuttle buses to Gyeongju and Jeonju are available at 8 a.m. every day except Mondays. The two buses leave from the Gwanghwamun area in downtown Seoul .
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