Ayr's long sandy beach has made it a popular family seaside resort since Victorian times, but the town has struggled in recent years. Parts of the centre have a neglected air, though there are many fine Georgian and Victorian buildings, and it makes a convenient base for exploring this section of coast. The huge drawcard is Alloway, 3 miles south, with its Robert Burns heritage. Most things to see in Ayr are also Robert Burns related.
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