Welcome to Veliky Ustyug

This attractive historical town was a forgotten backwater till 1998 when, for obscure reasons, then-Moscow Mayor Yury Luzhkov declared Veliky Ustyug to be the official home of Ded Moroz. He gave the town a large sum of money, and said ‘Make it so.’ Ded Moroz (Father Frost) is the Russian equivalent of Santa Claus.Father Frost festivals create several ‘high seasons’, notably around his ‘birthday’ (18 November), 5... Read More

Top experiences in Veliky Ustyug

Amazing hotels and hostels

We've pre-picked the best hotels, hostels and bed and breakfasts to make your stay as enjoyable as possible.

Travel guides

Starting at $29.99

Image for