Many travellers are looking for accommodation with a great ocean view, but a new pop-up hotel in Tel Aviv takes things to the next level.
A lifeguard tower right on the beach has been converted into a hotel suite, where a number of lucky travellers will get to spend an evening on the water.
The unique accommodation was turned into a pop-up hotel as part of a campaign by the City of Tel Aviv-Yafo, the Israel Tourism Ministry, and Hotels.com. The hotel suite, which includes room service, a hot tub and oceanfront views, will be enjoyed by contest winners, who are flown to Israel for a four-night vacation.
— Israel Tourism (@IsraelTourism) March 14, 2017
To take part in the competition, people around the world were invited to upload a picture of themselves on Instagram in their city with their beach gear on and a sign saying #TAKEME2TELAVIV, but unfortunately the winners have already been announced.
The ocean-front hotel suite was designed by Rafael Edger, with interiors by Aline Langlieb and exterior graffiti by artist Edgar Rafael.
The contest is part of a larger effort to attract visitors to both Tel Aviv and Jerusalem, as the tourism ministry promotes Tel Aviv as a destination with incredible nightlife and beaches.
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