A newly-opened restaurant in Shanghai has become mainland China’s first Hello Kitty-themed hotpot bistro. Hotpot is a style of cuisine where diners cook a variety of ingredients in a bubbling pot of broth at their table.
Hello Kitty ‘Fresh Pot’ opened on Shanghai’s Sinan Rd in the French Concession on 8 October. The restaurant serves hotpot in six broth flavours: pork bone, spicy Sichuan, Japanese-style kelp, tomato and Thai hot and sour.
The restaurant’s decor is full-on Kitty: the cartoon kitten adorns posters on the walls, chairs are shaped like her signature red bow tie and her kimono-clad cutout greets guests at the door.
A number of the ingredients come in Hello Kitty themes, such as cat-shaped pieces of dried tofu and wontons stamped with her image. There is also an extensive drinks list that includes juices, sodas and Hello Kitty beer. The restaurant is authorised by Sanrio, Hello Kitty’s parent company, to sell official merchandise in a gift store. Prices are ¥150 per person plus small/large platters of vegetables for ¥58/88.