Lonely Planet Writer

Parody account gives Yorkshire town a boost

It would appear all publicity is good publicity on Twitter.
It would appear all publicity is good publicity on Twitter. Image by keiyac / CC BY 2.0

A Twitter account making fun of Barnsley, a British town known for its mining and glassmaking industries, has helped the official account it parodies to nearly 400,000 views. The parody account describes the Yorkshire town as the ‘pound shop capital of the north’, and features pictures of rubbish dumps and cars in trees. Barnsley council has seen the positive side of the resulting publicity. ‘We work really hard at taking every opportunity to promote Barnsley,’ said a spokesperson, ‘and this has given us even further chance to do it’. Read more: bbc.co.uk