Lonely Planet Writer

Italy seeks private sector investment for museums

Uffizi gallery, Florence.
Uffizi gallery, Florence. Image by Andrew Smith / CC BY-SA 2.0

Italy has announced that it is opening its museums up to private-sector bids in an attempt to improve their profitability. Despite receiving millions of visitors each year, Italy’s cultural institutions make surprisingly little profit for the cash-strapped country – in total just €30 million last year, which is reportedly less than was made by the restaurant at New York’s Metropolitan Museum of Art alone. The intention is to have private sector companies introduce more restaurants, gift shops, ticket booths and guided tours at the museums, improving facilities for visitors, whilst simultaneously improving profitability. Read more: theguardian.com