The Moroccans

Cosmetics in Gueliz & Ville Nouvelle
Mandy Sinclair / Lonely Planet
Mandy Sinclair / Lonely Planet

This luxury cosmetics shop is a favourite with well-heeled Moroccans for its top-quality beauty products. It's the go-to spot for pure argan that's not mixed with cheaper oils, and it also sells prickly pear seed oil, Morocco's latest wonder product. Another favourite is its divine black soap scented with eucalyptus for recreating the hammam experience.

Downstairs, there's a chic collection of clothes, bags and textiles.