The Tanabata Matsuri celebrates a Chinese legend about two stars: Vega, a king’s daughter, who fell in love with Altair, a common herder. The king disapproved, so he formed the Milky Way between them. Once a year ma…
Hundreds of buskers from across Japan perform in Sendai’s streets and arcades. Book your accommodation way, way in advance.
The approach to Zuigan-ji is lit with candlesticks to honour the ancient shrine.
At Osaki Hachiman Shrine, men brave subzero weather to don loincloths and pray for good fortune for the new year.
Around 600,000 festive lights illuminate Aoba-dōri and Jōzenji-dōri during this sparkling festival.