At 1982m, Ishizuchi-san (石鎚山) is known as 'the roof of Shikoku' and is the highest peak in western Japan. With its name meaning 'stone hammer mountain', Ishizuchi is one of the Hyakumeizan, Japan's 100 Famous Mountains. Long a centre for mountain worship, Ishizuchi attracts pilgrims and climbers alike, particularly during the July and August climbing season. The first 10 days of July are marked with a 'mountain opening festival' attended by white-dressed pilgrims from all over Japan. Views from the peak are spectacular.
With a rental car, Ishizuchi-san can be climbed easily on a day trip from Matsuyama when approached from Tsuchi-goya. A day trip from Matsuyama without your own wheels will require a fair bit of planning and use of train, bus and cable car via Iyo-Saijo.