Central Athens is the city's original commercial district, and still one big shopping hub, with an eclectic mix of stores. The area is still organised roughly by category – lace and buttons on one block, light bulbs on the next. The main (if generic) shopping street is pedestrianised Ermou, running from Syntagma to Monastiraki.
Need to Know
Shops in Athens follow a rough pattern: Mondays, Wednesdays and Saturdays are 'normal', till 5pm or so. Tuesdays, Thursdays and Fridays are 'late' – usually 8pm. Some shops close for a couple of hours mid-afternoon. Almost everything is closed on Sundays. Tourist shops in Plaka are all open late.
As with many creative endeavours in Athens, fashion and design are flourishing. For the shopper who wants what no one else has yet, Alternative Athens runs tours of designers' workshops.
Pricing and Sales
August to September and January to February are the big months for sales, especially on clothes. Bargaining is acceptable at flea markets, and perhaps gently at dustier antiques dealers, but in general prices are fixed.