Selfridges

Top choice department store in The West End

Set in a grandiose column-flanked Grade II–listed structure, Selfridges has been innovating since its doors opened in 1909. Its wacky, ever-changing window displays draw a crowd of its own, especially at Christmas. Inside, an unparalleled food hall, sprawling cosmetics stations and the usual department-store essentials are topped by a rooftop restaurant with delicious city views.

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