Department Store in The West End

One of London's most recognisable shops, Liberty department store has a white-and-wood-beam Tudor Revival facade that lures shoppers in to browse luxury contemporary fashion, homewares, cosmetics and accessories, all at sky-high prices. Liberty is known for its fabrics and has a full haberdashery department; a classic London gift or souvenir is a Liberty fabric print, especially in the form of a scarf.