Hamleys

Toys in The West End

Claiming to be the world’s oldest (and some say, the largest) toy store, Hamleys moved to its address on Regent St in 1881. From the basement's Star Wars Collection and ground floor where staff blow bubbles and glide foam boomerangs through the air with practised nonchalance to Lego World and a cafe on the 5th floor, it's a rich layer cake of playthings.

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