Billund hotels are pricey, but they’re all busy catering to a market focused firmly on family fun (colourful decor, playrooms, peak-summer activities etc). Advance bookings are highly recommended.

Less costly are the handful of B&Bs and guesthouses that also offer accommodation in and around Billund, as well as camping grounds and hostels (including two excellent, affordable Danhostels in nearby towns – one in Givskud, 23km away, another in Grinsted, 13km away).