Museu do Futebol

São Paulo


Tucked under the bleachers of colorfully art deco Pacaembu Stadium, this fantastic museum is devoted to Brazil’s greatest passion – football (soccer). Its multimedia displays over two floors manage to evoke the thrill of watching a championship game, even for nonfans.

Highlights toy with your emotions, from the exuberant roar of the torcida (cheering section) to the somber 1950 FIFA World Cup video room, which feels like a funeral when Brazil gives up the championship-winning goal to Uruguay with 11 minutes left on the clock. Catch bus 917M-10 (Morro Grande) from Av Dr Arnaldo 500 outside Metrô Clínicas and get off in front of Pão de Açúcar grocery store on Av Pacaembu.


Lonely Planet's must-see attractions

Nearby São Paulo attractions

1. Instituto Moreira Salles

0.55 MILES

A 2017 artistic addition to Av Paulista, this striking, R$150 million, vertical museum and cultural center is a real treat for photography fans – three…

2. Rua Oscar Freire

0.95 MILES

Take a stroll down Brazil's 'Rodeo Drive', a leafy, tree-lined thoroughfare brimming with cafes, concept stores and flagship boutiques, top-end…

3. Museu de Arte de São Paulo

1.05 MILES

Sampa’s pride, this museum possesses Latin America’s most comprehensive collection of Western art. Hovering above a concrete plaza that turns into an…

4. Parque Siqueira Campos

1.07 MILES

Just off Paulista across from the Museu de Arte de São Paulo (MASP) lies Parque Siqueira Campos, a beautifully designed and maintained park that re…

5. Mirante 9 de Julho

1.07 MILES

Behind MASP, this formerly abandoned architectural bridge, that sat dormant for 60 years across one of the city's most important avenues, was reopened in…

6. Museu Xingu

1.29 MILES

Relatively unknown and blissfully uncrowded, the unassuming Casa Amarela is part NGO handicraft shop, part two-table romantic cafe and part tiny Museu…

7. Beco do Batman

1.34 MILES

One of São Paulo's premiere street-art locations, 'Batman's Alley' has slowly risen from secret location for band promotional shots and Brazilian films to…

8. Edifício Copan

1.42 MILES

Copan was designed by late modernist master Oscar Niemeyer. The building, with its serpentine facade and narrow brises soleil (permanent sunshades), is…