McDonald’s celebrates China-versary with custom burger menu

McDonald’s China has launched a build-your-own-burger menu to celebrate the 25th anniversary of its first opening in the country.

McDonald’s, Beijing.

McDonald’s, Beijing. Image by Marko Kudjerski / CC BY 2.0

The ‘Create Your Taste’ menu allows diners to build their burgers from a selection of 24 ingredients at a special kiosk. China’s first outlet opened in Shenzhen in October 1990. The new custom menu rolls out at Shanghai and Guangzhou stores by the end of 2015. Read more:

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