California city's snarky signs seek to stop speeders

A more traditional speed sign.

A more traditional speed sign. Image by Wade Rockett / CC BY 2.0

A sign in Hayward, California, reads ‘30, it’s a speed limit, not a suggestion’. The Bay Area town decided the regular format of posted speed limits and pedestrian crosswalks wasn’t doing enough, so the town’s public information officer wrote new signs designed to ‘break through people’s consciousness’. City planners hope the new signs, which also reference social media and texting-while-walking, will gain drivers’ and pedestrians’ attention. Read more:

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