Brewery sights in Amsterdam

1. A Map

   Heineken Experience

   • Amsterdam, The Netherlands
   • Sights › Brewery

   The district’s other draw is the Heineken Experience. On the site of the company’s old brewery, the newly renovated attraction let’s you take a self-guided tour that’s tantamount to brew-worship. Learn the history of the Heineken family, watch Heinie commercials from around the world, visit the horse stables and make your own music video. In the Experience’s crowning glory – a multimedia exhibit where you actually ‘become’ a beer – you’ll get shaken up, sprayed with water and subjected to heat. Afterward you get to down a couple of cold ones (though we should point out the suds are dismissed as ‘old man’s beer’ by many locals, while being sold at a premium abroad).…

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