WESC

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  • Address
    Kungsgatan 66, Norrmalm
  • Show map Close map
  • Phone
    21 25 15
  • Website
  • Transport
    underground rail: Hötorget

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Lonely Planet review

This street-smart label got started by dressing up underground artists and musos. In less than a decade, it's become one of Sweden's fashion big guns, opening up stores from Seoul to Beverly Hills (actor Jason Lee is a fan). The look is indie-meets-skater cool, with all bases covered, from lusty denim to pimp-a-licious silk hoods for trendy dudes and sistas.