Company Information
About Lonely Planet
'The trusted companions for a generation of independent travellers.'- New York Times
For over 30 years, Lonely Planet has inspired and guided independent travellers to explore the world around them. Our team of expert travel writers are all about on-the-ground research and no-holds-barred opinion. Lonely Planet is passionate about responsible travel and encourages people to make their impact as positive as possible. Whether it be through our trustworthy guidebooks, innovative downloadable digital guides, award-winning website or cutting-edge television programmes, Lonely Planet aims to inspire life-changing travel, where every minute can hold a new experience.
What Makes Us Unique
- Pioneering spirit – exploring new and familiar places, everywhere.
- Collective knowledge – guided by professional expertise and opinion.
- One loyalty – you, the traveller.
- On-the-ground research – we go, every single time.
- The journey – connecting and immersing ourselves.
- Getting it right – accurate, practical and insightful.
- Advice – giving travellers informed choices.
- We are travellers.
About Lonely Planet Offices
About Lonely Planet USA
Established in 1984, Lonely Planet USA is repsonsible for providing the world's best travel content to North and South America. Books and guidebooks for nearly every corner of the world, along with Lonely Planet Television, Lonely Planet Images and Lonely Planet Digital Products are marketed, sold and produced from this office, which houses a staff of 90.
About Lonely Planet UK
Lonely Planet UK was set up in 1991 to expand on and create new opportunities in the UK and European markets. For seven years the office concentrated on sales, marketing, publicity and promotions in these markets until 1998 when they set up a publishing unit. The UK office now comissions all country and regional guides to Europe and has 50 employees. The office recently moved from Clerkenwell to City Road, London.
About Lonely Planet Asia-Pacific
Lonely Planet's Melbourne office is the base for the global management and planning team. With over 320 staff, including editors, designers, and cartographers. The majority of titles are published in Melbourne, which also has responsibility for sales, marketing and distribution in the Australia, Asia and Pacific region. Associated business divisions, such as Lonely Planet Television and Lonely Planet Images are based here.
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