Start

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  • Address
    42-44 Rivington St, Shoreditch
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  • Phone
    7739 3636
  • Transport
    underground rail: Liverpool St/Old St

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Lonely Planet review

Punk rock and fashion meet in a boutique by Brix Smith, a cult rocker who loves girly clothes. (Smith is former guitarist with the Fall, one-time paramour of wild-child violinist Nigel Kennedy and now part of Start's husband-and-wife management.) Designer labels like Miu Miu and Helmut Lang dominate and Smith prides herself on her selection of flattering jeans. A menswear store (59 Rivington St) is over the road.