Hamleys

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  • Address
    188-196 Regent St W1, Soho, W1
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  • Phone
    0870 333 2455
  • Website
  • Transport
    underground rail: Oxford Circus

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Lonely Planet review

Reportedly the largest toy store in the world and certainly the most famous, Hamleys is like a layer cake of playthings. Computer games are in the basement, with the latest playground trends at ground level. Science kits are on the 1st floor, preschool toys on the 2nd, girls' playthings on the 3rd, model cars on the 4th, while the whole confection is topped off with Lego world and its café on the 5th floor.