Getting there & away
Buses to Fortaleza leave from Pousada Casa do Turismo at 2pm and 10:30pm daily (R$35.50, seven hours), and at 7am (R$50, six hours) daily except during the low season from mid-March to June. You can buy tickets in advance at the Casa do Turismo and it’s advisable to do so.
If you are coming to Jeri by non-4WD car, leave it parked in Jijoca, where some of the pousada owners can keep an eye on it. The ride to Jericoacoara – over and around sweeping dunes, lagoons and flat scrub terrain – is beautiful, but very hard on people and machines.
Moving on westward from Jeri, the easiest and costliest option is a tour. Second easiest is to get a buggy ride about 40km along the coast to Camocim, where you can pick up a bus to Parnaíba or Sobral. The buggy will be about R$200 for up to four people. Thirdly, you can take the 10:30pm Fortaleza-bound bus as far as Jijoca (R$5), then find the minibus that’s going to Sobral (R$25, three hours) and snooze inside it till it leaves at 2am (not Sunday). Sobral has bus connections to Ubajara, Teresina, Camocim and Parnaíba. Finally, a 4WD passenger truck and/or Jeep leave for Camocim (R$25) early in the morning (4:30am to 6:30am), Monday to Friday, from Rua Principal. The Jeep takes 1½ hours along the beach; the truck takes about three hours inland.
Coming to Jeri from the west, you have the same options in reverse. The 4WD trucks leave Camocim between 9am and 11am; the Sobral–Jijoca minibus departs from near Sobral bus station about 10:30am (not Sunday).