Clothing shopping in Vienna
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A
Göttin des Glücks
Austrian’s first fair fashion label conforms to the fair trade model throughout the production process through relationships with sustainable producers in India, Mauritius and beyond. For you, this equals supple, delicious cotton jerseys, skirts, skirts and shorts for men and women that manage the comfort of sleepwear in stylish, casual daywear. And yes, it also sells dreamy pyjamas (they’ll make you want to indulge in a nap, pronto).
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B
Polyklamott
This low-key secondhand shop is filled with eminently rummagable racks of reasonably priced gear for men and women. Their own-brand retro satchels round out the selection, and the automatic clothes dispenser - all items in the Automat are €5 - is open for business 24 hours a day.
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C
Fair Kleidung
Handmade babies’, children’s and women’s clothing in exquisite patterns dominate here – no two items are alike. All materials and workmanship are fair trade – most pieces are made by small, local designers, many from Vienna.
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D
Palmers
As Marks & Spencers' undies are to British women, so Palmers' are to Austrian women. Their own-brand underwear is reasonably priced, well-made and sexy. They've branched out into undies for men, too.
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E
Etcetera
One of the best secondhand shops in Vienna for women’s clothing – lots of retro stuff on the racks here, some of it prestigious labels. Stroll along Neubaugasse for more of this ilk.
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F
Ninali
Ninali is the label of Nina Kepplinger and Ali Rabbani, whose 2007 women’s summer streetwear (it also has men’s collections) crossed over into the occasional gather or volant.
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G
Martina Rogy & Marcel Ostertag
In 2007 Martina Rogy & Marcel Ostertag released a summer collection with some volant designs that would make a sex goddess out of Wilma Flintstone.
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H
Combinat
Four designers have pooled resources in this fashion shop and have one guest each month to present five labels for handbags, textiles and other art or accessories.
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I
Jimmy Gotik
Jimmy Gotik specialises in Gothic clothing. Jimmy’s wife stitches much of it together, and Algerian Jimmy sells it off the racks.
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J
Piamia
PiaMia cuts the stuff for men as well as women in dress-down styles that look smart.
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